Be Part of the Winning Game. Lead the Future
of Gaming.
Axel Capital transforms lotteries and gaming enterprises through strategic investment and progressive technology.
LET’S WORK TOGHETHERAt Axel Capital, we invest in and operate across the entire gaming value chain, from national lotteries to cutting-edge online platforms, combining decades of experience with a clear vision for the future of gaming.
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Lotteries
Operating national lottery systems with a focus on responsibility, efficiency, and sustainable growth.
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Video Lottery
Comprehensive expertise in VLT operations, from terminal rollout and content creation to system oversight.
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Live Casino
Supporting live casino environments with solutions that enhance player engagement, ensure compliance, and optimize daily operations.
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Slot Machine
Delivering immersive entertainment through slot clubs that combine state-of-the-art machines with tailored game selections.
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Bingo
Investing in modern bingo formats that embrace technology while maintaining the traditions that players value.
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Online Casinos & Sports Betting
Developing and operating scalable platforms powered by proprietary technology, built to ensure player safety and adapt to evolving markets.
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Software as a Service
Providing operators with secure, efficient SaaS solutions for casino management, game integration, and performance analytics.
PARTNERS
Built on Strong
Partnerships
Real progress is only possible through collaboration. Our most significant achievements have been made alongside trusted partners who share our vision. These alliances continue to drive innovation, expand our reach, and shape the future of gaming together.
PRODUCTS
Products Powering
Gaming Innovation
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Video Lottery Terminals
Reliable, secure, and fully adaptable, our VLTs offer an amazing gaming experience.
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Slot
MachinesState-of-the-art cabinets paired with high-performance game content, engineered to maximize player engagement.
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Betting
TerminalsUser-friendly and robust, our terminals support a wide range of betting options with intuitive interfaces and real-time data.
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Electronic
RoulletteDesigned for high-traffic environments, our electronic roulettes combine precision engineering with immersive gameplay.
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Virtual
GamesReliable, secure, and fully adaptable, our VLTs offer an amazing gaming experience.
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Proprietary Online Casino Platform
State-of-the-art cabinets paired with high-performance game content, engineered to maximize player engagement.
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Casino Management System
User-friendly and robust, our terminals support a wide range of betting options with intuitive interfaces and real-time data.
PARTNERS
Axel Capital’s Prominent Brand Portfolio
Real progress is only possible through collaboration. Our most significant achievements have been made alongside trusted partners who share our vision. These alliances continue to drive innovation, expand our reach, and shape the future of gaming together.
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State Video Lottery of Macedoina
National video lotteries delivering engaging and responsibly managed gameplay.
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ELBET
Expanding gaming experiences across Europe, Asia, Africa, and South America.
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EL-EN
Advanced slot machines and electronic roulettes driving player engagement.
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Winner Slot Clubs
Immersive slot experiences thriving in Serbia and Macedonia.
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Rixen
Pioneering online casino platforms for seamless digital play.
Driven by Purpose, Defined by Impact
Our approach to investment, innovation, and collaboration is anchored in clarity of purpose. And the purpose is to make a lasting impact.
With a forward-looking perspective and decisive execution, we are redefining the gaming landscape, driving progress, delivering tangible results, and upholding the highest standards of responsibility every step of the way.
Axel Vision
Our vision is to propel lotteries and gaming tech firms to global excellence by merging innovation with transformative investment.
Axel Mission
We’re committed to sustainable growth in gaming by investing responsibly, empowering industry leaders, and championing innovation with integrity.
Our Investment
Strategy
Axel Capital follows a disciplined investment strategy focused on long-term growth, responsible gaming, and ethical practices. Through in-depth analysis and a balanced approach to risk and reward, we build a diversified portfolio that supports both industry progress and player well-being.
Axel Achievements
Axel Capital manages thousands of gaming machines across multiple continents, develops proprietary games and platforms in-house, and delivers solutions that drive global operational excellence.
CSR &
Responsible Gaming
We prioritize player well-being through partnerships with medical experts, advanced intervention technologies, and collaboration with governments to foster responsible, ethical gaming.